1/10/2009

Hood-By-Air Spring and Summer 09


I am a complete rookie to Hood-By-Air, but after spending some time today looking over the past and present collections I'm getting a good feel for their vision. The Hood-By-Air wearer is looking for a taste of something urban but refuses look backwards. Instead contemporary athletic looks are adapted into something unexpectedly luxe. The looks are edgy. Futurist.

Architechtural elements like pleating and surprise zippers make the shorts and trousers the real standout area. There's also a button up which makes a direct homage to Viktor & Rolf. Fusing progressive conceptual design, with urban streetswear is paying off. Part Gaultier, part Rick Owens. It all looks great.



All images courtesy of Hood-By-Air. (Via Hypebeast).

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